Privacy Policy

Last Updated: January 6th, 2024

Thank you for visiting www.BoatLightShop.com. This website ("website") is operated by Manchester Merchant Company LLC., which includes The Boat Light Shop. This privacy policy only covers information collected at this website, and does not cover any information collected offline by The Boat Light Shop. This Policy will answer your questions about the kinds of information we collect and how it is used. We reserve the right to revise this Privacy Policy at any time without prior notice. For this reason, please check regularly for the most recent version of our privacy policy.

If you have any further questions or comments, contact us here.

What information does The Boat Light Shop gather and how is it used?

Our primary goal in collecting personal information from you is to provide you with a smooth, efficient, and customized experience while using our Website. This allows us to provide services and features that most likely meet your needs and to customize our services to make your experience easier and quicker. We collect information about your visits to our sites, such as your Internet service provider, browser type, operating system, pages accessed on our sites and the date and time of access to optimize your user experience and enhance your time spent with us online. We also receive information telling us what site you linked to our site from. When you send us an email to us, we will retain the content of the email, your email address, and our response in order to handle any follow-up questions you may have. We also use this information to measure how effectively we address your concerns.

We retain your name, and may retain other personal information such as a mailing address, or email address as is appropriate. We may ask you to voluntarily provide us with information regarding your personal or professional interests, demographics, experience with our products, and contact preferences. We may combine this information with information about you which we gather from other sources. We may use the information to design offers customized to your interests.

Data Retention Policy

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with our legal obligations, resolve disputes, and enforce our policies. The retention period for your personal information depends on the type of data and the purpose for which it is processed.

With whom does The Boat Light Shop share my personally identifiable information?

We do not sell your name or other personally identifiable information to third parties, and do not intend to do so in the future. When you purchase products through The Boat Light Shop that are to be provided by another party (for example, to a wholesalers providing direct shipping), we share your information with the third-party so that the third-party can provide the products you requested. We may also receive information about you from the third-party providers. We may share with third parties anonymous, aggregated information about all our users.

How does The Boat Light Shop use cookies, tags, and similar technologies?

The Boat Light Shop uses cookies, tags, and other similar technologies. These technologies allow us to recognize your preference information, keep track of your purchases, and facilitate effective site administration. We use the information we collect to enhance your visit to BoatLightShop.com and provide you with information tailored to your needs. You may elect to refuse cookies; however, doing so may affect your use of some portions of The Boat Light Shop's web services. Please refer to your browser Help instructions to learn more about cookies. The Boat Light Shop has engaged third party tracking and advertising providers such as Google Analytics to act on The Boat Light Shop's behalf to track and analyze your usage of our sites through the use of cookies, pixel tags / web beacons, and similar technologies. These third parties collect, and share with us, as we may request, website usage information about visits to our sites, measure and research the effectiveness of our advertisements, track page usage and paths followed during visits through our sites, help us target our Internet banner advertisements on our sites and on other sites, and track use of our Internet banner advertisements and other links from our marketing partners' sites to our sites. The information collected on The Boat Light Shop's behalf by these third parties does not contain your name, address, email address, or any other personally identifiable information.

Compliance with International Data Protection Regulations

For users outside the United States, The Boat Light Shop complies with international data protection laws and regulations, such as the GDPR, ensuring that your data is handled with the utmost care and security, no matter where you are located.

How does The Boat Light Shop comply with the Children's Online Privacy Protection Act of 1998 (COPPA)?

If a child under 13 has provided us with personal information without parental or guardian consent, the parent or guardian may email us, and we will remove the information and unsubscribe the child from any promotional contact opportunities.

How do I tell The Boat Light Shop that I don't want to be contacted for promotional purposes?

You may request to be removed from The Boat Light Shop's informational and promotional email subscription lists or designate email preferences by logging in and visiting your profile. If you have questions about removing your name from our subscription lists, you may delete your own account by visiting your profile and following the appropriate links to do so, or you may contact us here.

How do I update personal information such as my address?

We ask that you keep your information as up-to-date as possible so you may get the maximum benefit from The Boat Light Shop.com. Go to your profile to make your changes.

Legal Requests

The Boat Light Shop and the Manchester Merchant Company LLC cooperates with law enforcement and other third parties to enforce laws, intellectual property, and other rights. In response to a verified request relating to a criminal investigation or other alleged improper or illegal activity, we may disclose information relevant to the investigation including, but not limited to, name, address, telephone number, e-mail address, IP address, user history, and complaints.

Without limiting the above, we will not otherwise disclose your personal information to law enforcement or other third parties, except as specifically outlined in this Privacy Policy, without a subpoena, court order, or substantially similar legal procedure, except when we believe in good faith that the disclosure of this information is necessary to prevent imminent physical harm or financial loss or to report suspected illegal activity. In addition, we may transfer information about you if we are acquired by or merge with another company.

Links

This site contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of those sites, and The Boat Light Shop's Privacy Policy does not apply to information collected from you by those sites. We encourage you to read the privacy statements of each site that collects information from you.

Where can I learn more about using the Internet and protecting my privacy?

The United States Federal Trade Commission has a web page http://www.ftc.gov/privacy/index.html devoted to providing you with information about protecting your privacy online. The Boat Light Shop encourages you to familiarize yourself with the concepts discussed on this page.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Security

Perfect security does not exist on the internet and we cannot guarantee anyone complete security. Although we use industry standard practices to protect your privacy, we do not promise, and you should not expect, that your personally identifiable information or private communications will remain private and would never be disclosed in a manner that is inconsistent with this Privacy Policy. You understand that third parties may unlawfully intercept or access transmissions or private communications, and other users may abuse or misuse your personal information that they collected from this Website. To prevent unauthorized access, disclosure and improper use of your information, and to maintain data accuracy, we have established appropriate physical, electronic, and managerial safeguards to protect the information we collect in accordance with our Privacy Policy.

Transactional Security

We prioritize the security and confidentiality of your transactions with us. We understand the importance of protecting sensitive information like account numbers and login credentials. To ensure the highest level of security, we do not store any of your transactional data, account numbers, or banking account login details on our servers. All payment processing is conducted through secure, encrypted channels with our trusted payment service providers. This approach is integral to safeguarding your personal and financial information, providing you with a secure and trustworthy shopping experience.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

You can control and/or delete cookies as you wish – for details, see AllAboutCookies.org. You can delete all cookies that are already on your computer and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site and some services and functionalities may not work.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.